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4iP invests in AudioBoo

Sorry for the delay. I really ought to have posted this yesterday but conferences, trains and curry houses colluded against me. Yesterday at the Oxford Media Convention Jon Gisby announced the beta launch of AudioBoo - one of the first 4iP commissions.

AudioBoo is an iPhone / iPod Touch application, website and API which will allow users to record and share audio from their mobile phones. Conceived & developed by Best Before Media, AudioBoo will use geo-location data to provide individuals, local groups, institutions and commercial services with a set of tools to easily record audio – be it conversations, walking tours or local services – and upload it to the internet.


Mark Rock, CEO of Best Before Media, posted a brilliant description on 38minutes and there’s some technical detail on TechCrunchUK. Rather than repeat what’s already been said I thought it might be useful to put the commission in context and explain why the idea was so attractive to 4iP.

When we launched 4iP last year our ambition was to help identify projects that would deliver public value through the innovative and creative use of digital media as well as supporting the development of creative digital talent throughout the UK. To my mind AudioBoo delivers on both of these objectives.

Firstly, and most importantly, AudioBoo is an open platform to ignite the creativity of both users and developers. I like the way a simple mobile application puts the power of local / contextual broadcasting into peoples’ pockets. AudioBoo creates a range of exciting possibilities to use audio content to provoke, inform and entertain. Imagine the power of being able to record, find and share first hand accounts of major news events, public events or personal stories. However, this commission reaffirms our commitment to digital tools over content. Secondly, it’s great to invest to invest in small, talented and passionate UK outfits like BestBefore. As Tom Loosemore said to me the other day ‘I’ve lost too many firends to the West Coast’!

Finally, I hope this is the first of many mobile applications we commission. To my mind there aren’t enough mobile applications produced in the UK for the UK. AudioBoo takes advantages of the explosive growth in the mobile applications industry, recognising a growing user demand for digital services away from the PC on the move.

By enabling the public to create and find audio content in a completely different way AudioBoo enables empowers users with Channel 4’s mantra: to go forth and innovate. cause trouble, championing alternative voices and fresh perspectives.

Update: if you’d like to be on the private beta you need to send your phone id to .(JavaScript must be enabled to view this email address). To get your iPhone ID connect the iPhone to the mac and Alt click on the word “serial number” in the iTunes summary, you’ll get a long Identifier code, like 1rc4a770e53c33af7aab78a7e9f3af3be07d6034. Click on the code number, copy with Command C and paste it into an email with a short description of what you want to use it for. BestBefore will then be in contact by email or IM to go through the simple install process.

Dubber on Fri, January 23, 2009 at 12:06 said:

I can see musicians and performance artists using this for all sorts of reasons - artistic and promotional.

If handled right, it could also feed a secondary remix culture that promotes the kind of user generated American-style ‘personal story documentary’ public radio production that sites like Transom.org encourage and enable.

Good call.

Free Reminder on Mon, July 27, 2009 at 9:59 said:

Hope to be a good money investing.

Excellent. AudioBoo Looks great. Look forward to playing with it. BTW what’s the web address for AudioBoo - it looks lovely too.

Download Regcure 1.5 on Wed, August 19, 2009 at 8:10 said:

I want this application on my iphone but I’m scared of doing the actual installation myself. Can you provide a tutorial?

Free SMS Australia on Wed, August 26, 2009 at 12:30 said:

AudioBoo is an iPhone / iPod Touch application, website and API which will allow users to record and share audio from their mobile phones.Conceived and developed by Best Before Media,AudioBoo will use geo location data to provide individuals,local groups,institutions and commercial
services with a set of tools to easily record audio.

Marca ropa on Thu, August 27, 2009 at 2:46 said:

Now it’s clear to me. And I can say that it’s really cool.

advanced system care pro free download on Wed, October 07, 2009 at 12:14 said:

AudioBoo sounds fantastic. The API looks interesting. I wouldn’t mind playing around with that to see where I could further integrate audioboo into a custom application. Great tool for recording audio.

Thanks and great job.

external hdd drive on Thu, October 15, 2009 at 11:00 said:

I think that iPhone is great mobile device and I like the fact that there are many applications for it.

promote websites on Wed, November 11, 2009 at 5:24 said:

AudioBoo is one of the greatest app for iPhone. I also use it. Thanks for the article.

blackberry pearl accessories on Wed, November 25, 2009 at 11:50 said:

AudioBoo records on to your iPhone and then uploads the file to the AudioBoo site with related pictures, tags and the location of the recording plotted on a Google Map.

Buy High PR Links on Thu, December 03, 2009 at 3:06 said:

I haven’t used AudioBoo , but now i think i have to use it. Great Post.

Teeth Whitening Products on Thu, December 03, 2009 at 3:19 said:

Its nice to find a new application for iPhone. I love my phone.

Seeking Women on Fri, December 04, 2009 at 9:06 said:

thats awesome i have not heard that before lol

Mark Ewans on Sun, December 06, 2009 at 9:01 said:

Really it is nice post, The post is clearly highlighting the values of law. It is now being necessary for all of us to understand law and its values.
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portrait from photo on Wed, December 09, 2009 at 4:40 said:

Never heard of Audio Boo but it looks really cool. How does it get around legal issues for users sharing their audio?

Twitter Layout on Tue, December 15, 2009 at 12:28 said:

Made possible by 4IP and developed by Best Before, Audio Boo is among the first of Channel 4’s original iPhone commissions to hit the App Store.

layout on Fri, December 18, 2009 at 3:25 said:

I feel delighted to read such a good post, I would like to thank the Author for this marvelous efforts.this post is good in regards of both knowledge as well as information. Thanks for the post.

pallet delivery on Sat, December 26, 2009 at 4:18 said:

Simply put, AudioBoo is great fun and totally free. For Twitter users, Facebook members, potential podcasters, and regular folk who have something they’ve just got to voice, it’s well worth a download.

cortney on Mon, December 28, 2009 at 7:54 said:

Awesome, this looks great.  Thanks for an interesting post.  I can’t wait to connect my phone to the beta list.

joyce on Mon, January 04, 2010 at 6:01 said:

nice feature and look of the phone.Software and Applications built for iPhone are in true sense the display of one’s creativity, which blends well with the technology.Many company has developed a framework for iPhone application development which leads to development of the application much faster with quick turnaround time.

burn calories on Wed, January 20, 2010 at 8:36 said:

First of all thanks a lot for the great and informative article. I am really interested in iPhones and their applications so I always search some new information about this amazing device. It my job indeed. I have to find out what other people think about this device and what applications they require. Well I have to admit that I have never heard about this app. Thanks a lot for sharing this great information and for the great discussion and I will be waiting for other great posts from you in the nearest future.
Regards, Matt Peterson

clomiphene citrate on Sat, March 13, 2010 at 10:44 said:

I don’t know about you, but I can easily foresee AudioBoo being misused by some people. While you’ve always been able to walk around with a tape recorder in your pocket, it wasn’t just a push of a button for it to be uploaded for everyone to hear. No one else thinks this is opening up a door for trouble?

Holdem explained on Wed, March 17, 2010 at 4:34 said:

I had not heard of Audio Boo before, but it sounds real cool. Are there any legal issues for users sharing their audio or for recording people without their consent?

blood tests on Fri, March 19, 2010 at 3:25 said:

BestBeforeMedia has some brilliant people there! I loved Audio boo when I first tried it out and recommended it to everyone to try out. Of course, there are those like one of the commenters above who were more concerned about the abuse than the possibilities.

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